Rolling Stone of the `90s


"Fittingly, the Wired loft is only blocks from where Jann Wenner launched Rolling Stone in 1967........Just as Rolling Stone raised coverage of rock `n' roll above the industry-and-product level of magazines like Billboard, so Wired has pioneered the `think' journalism of digital culture. They both deal in The Big Picture. And there's a hopefulness present in Wired - to reinvent democracy, society, the economy - that has been missing in action since the 1960s heyday of Rolling Stone.

`The `70s and `80's were a lousy time to be an idealist,' says Wired president Jane Metcalfe, who is 32. `Wired is our way of saying those hopes never die. There are just new ways of articulating them. The `60s generation had a lot of power, but they didn't have a lot of tools. And in many respects their protests were unable to implement long-term and radical change in our society. We do have the tools. The growth of the Internet and the growing political voice of the people on the Internet is proof of that.'"

Excerpt from "Getting Wired" by Matthew Gilbert in The Boston Sunday Globe, September 18, 1994


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